To achieve online success, one must understand the fundamentals: quality traffic mixed with valuable content results in high online success. A lot of website owners do not face the risk of poor content, but the inability to reach the targeted audience at the right time. There are several sites or blogs that fail to attract more readers. What is wrong with these sites? Are they not properly written? Are there ways to increase the traffic on a single content? Yes, there definitely are.
First Rule: Write quality content
One must be aware of how to write quality content, and then there is a high chance of driving a greater amount of traffic. Always remember, mediocre content fails to attract traffic on a regular basis. So it is necessary to start identifying the problems that viewers are facing when going through your site. Is there any solution available? Is the problem manageable? If the viewers can manage the problems, there is no need to focus on those first. But if the problem is somewhat critical, then you need to focus on sorting out an urgent solution. Also, write content that is exclusive and original. Plagiarized content will never be able to attract crowds at a great level. Epic content is content that is created to target a specific set of people, providing solutions to their problems in a lively and well-defined manner.
Second Rule: Develop a strong foundation
Let us assume that you have written some really great web articles, and you want to attract traffic or readers to the content. You will definitely try to map out every possible step to make it happen. This is what we describe as a strong foundation to a successful blog. You will first try to reach say 50 viewers in the first week. Then, your target will be to progressively increase the number of viewers by the end of the second week, third week, and so on. In a month’s time, the viewership rating should be much greater. The foundation is where the blogger specifies what exactly he/she wants to do in order to popularize a single content. Always focus on the title of the article or post first. It should be highly catchy. Moreover, it should contain the appropriate keywords that help in driving traffic. Believe it or not, nearly 70% of traffic gets attracted to content merely by reading the headline.
Third Rule: Clear navigation is a must
Focusing on the navigation is equally important. This will allow for more views of a single article or post. Never forget to showcase the navigation clearly and properly. This will allow surfers to find it easily. Those who own blog sites should add the post page to the menu navigation bar. Remember, if the content appears on the same menu as that of the home page, it will be deemed highly relevant.
There are several ways to drive traffic to a site. The above-mentioned rules are only a few from a vast list. I hope you find them useful.
About the author: Claudia is a writer/blogger. She loves writing, traveling and reading books. She contributes on Neil Kozokoff.